Digital Euro – Make it work for merchants to ensure it meets its true potential

Independent Retail Europe, as part of the Merchant Payments Coalition Europe, calls on EU institutions for decisive action to ensure that the digital euro delivers added value for European merchants. For independent retailers, who are central to Europe’s local communities, a well-designed digital euro has the potential to transform European payments, offering more affordable payment options to EU consumers and merchants, driving innovation, and reducing Europe’s dependency on non-EU payment schemes.

Today’s payment market leaves EU consumers and merchants at the mercy of a few non-EU payment schemes, driving up costs that ultimately harm both retailers and consumers. The digital euro must not replicate these flaws, but rather set a new standard for efficiency and resilience. The Merchant Payments Coalition Europe therefore publishes today a set of recommendations to EU policymakers to ensure the digital euro meets its true potential.